Client
Catalyst
Project
Social Media Marketing, Google Ads, LinkedIn Ads
Challenge
Execute Catalyst’s Digital Marketing Strategy to grow Catalyst’s audience and grow brand awareness New Zealand-wide.
Activities
We manage social media activity, LinkedIn Ads, and Google Ads for Catalyst. Each month we;
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- Meet to discuss the month ahead, discuss how business is tracking, opportunities in the marketplace, and review the monthly digital report
- Develop social media posts including graphics, based on the above and schedule for Facebook, Instagram, and Google My Business
- Provide weekly community management to organically grow their Instagram page
- Manage LinkedIn Ads and Google Ads
- Create custom graphics for social media
- Share a report on the activity for the month to find insights and develop the next month’s plan with data-based decisions.
Results
- 30% increase month on month for LinkedIn visitors to the page
- 50% increase in LinkedIn visitors in the first month
- Increase of 20%+ thereafter
- 20% increase in overall LinkedIn followers
- Social acquisition to the site is up 441.22% compared to the last 6 months
- Website Users are up 37.83% compared to the last 6 months
- Website New Users are up 37.03% compared to the last 6 months
- Website Sessions are up 35.76% compared to the last 6 months