Client

Dandy Modern Food | Malaysia

Project

Digital Strategy for Opening Launch

Challenge

Dandy Modern Food secured a new venue and was full steam ahead for a quick opening. We worked together with Dandy Modern Food to create a campaign to roll out before the opening and a campaign that extended after the opening to drive in foot traffic to the new location and restaurant brand. 

Activities

We created digital campaigns to generate interest in Dandy Modern Food’s launch to support their other marketing activities. Their campaigns included; 

  • New menu launch 
  • Christmas events & Gatherings packages promotions 
  • Facebook advertising  

Results

These campaigns created strong awareness and excitement about the opening of the new restaurant. The team saw increased foot traffic through the door, with consumers keen to try the exciting new menu options and book in for the festive promotions. The restaurant was launched with great success and has gone on to open further branches quickly!  

Testimonial

Michelle Yeo

General Manager
Working with Rachael and her team was easy, fun and a great experience. I highly recommend having a conversation with them if you are thinking of investing in your company's social media presence.